Contractor Six Pack Marketing Secret To Massive Increase In Sales And Profits!
Because of all the money it can earn for you if you do it right. The key is you, the contractor have full control, no waiting and wondering if some slick marketing gimmick will work.
Contractor Six Pack Marketing is extremely powerful so be very careful with this one.Several years ago in one of the construction companies Sharie and I owned and operated in the Seattle area we would dispatch a two person crew to do a small remodel project that normally would last of a day or two and they would end up staying in the area for several months at a time using this one simple secret that I am going to share with you.
A contractor's Lead Generation Dream Come True! We ended up having to hire more construction workers, train them using our documented process and send them out to new projects in different neighborhoods and BANG! More often than not they would plant the flag and setup operations and be there for a very long time.
Here is how it works: Your crew shows up to a house to do construction project, small handyman fix, plumbing repair, electrical repair, drywall, paint, you name it. Before they get really busy you or someone on your staff that you trust goes to the three houses or commercial businesses on each side of the place where you are working (six pack) and introduce yourself to the people living there by handing them a business card and in your own words say something like "Hello, my name is ----- and we are doing a construction project for your neighbor ------ and I just wanted to let you know that if any of our trucks or vans get parked in your way or if you have any concerns about what we are doing you can contact me personally and I will handle it."
WOW! You Will Amaze And Delight Them Like No Other Contractor Has Ever Done! Now do the same for the six houses across the street and when you are finished if nobody has asked for you to "stop by and see about a construction project" at their house you re-visit them and ask if they were inconvenienced in any way. This works because most people are curious about what is going on their neighborhood.
Learn The Numbers Because They Lead To The Money! In baseball if somebody hits a home run 30% of the time they went up to bat they could earn an enourmous amount of money. Most of the time you will not find new work in the neighborhood; however, if it works just 10% of the time and one more person hires you repeat the Unique Contractor Six Pack Marketing Super Easy Sales again.
The Reason Is Works Is Human Nature People are very curious about what is happening in their neighborhood and when you satisfy that curiosity and extend your hand in friendship you will find in most cases people want what their neighbors have; "Me Too, Me Too!" Nobody wants to be left out and very quickly your construction company is raking in tons of money!
Now The Big Ah-Ha Figure out how much money it costs to "Mobilize" get your vehicles, labor, material, tools and equipment to a jobsite and how much does it cost to "Demobilize" or reverse the process. Now add an increased efficiency of at least 1% to the bottom line because the crew is familiar with the people and the neighborhood.
Every Time The Unique Contractor Six Pack Marketing Super Easy Sales works you just put that "Mobilize and Demobilize" money and the 1% increase to the bottom line in your "vacation, retirement, kids college fund or whatever makes you smile fund".
This is not just an academic exercise or an idea. These are only a few of the hundreds of techniques we used during our years owning and operating construction and service and repair companies. If you want to know more of them visit www.FastEasyAccounting.com and listen to the Contractors Success M.A.P. Podcast.
We Remove Contractor's Unique Paperwork Frustrations
This Is One More Example of how Fast Easy Accounting is helping construction company owners all across the USA including Alaska and Hawaii put more money in the bank to operate and grow your construction company. Construction accounting is not rocket science; it is a lot harder than that and a lot more valuable to people like you so stop missing out! Call Sharie 206-361-3950 or sharie@fasteasyaccounting.com and schedule your no charge one-hour consultation.
Profitable Contractors and Construction Company owners have known about the value of outsourced bookkeeping services and contractor coaching services like ours for a long time and now you know about it too!
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About The Author:
Randal DeHart, PMP, QPA is the co-founder of Business Consulting And Accounting in Lynnwood Washington. He is the leading expert in outsourced construction bookkeeping and accounting services for small construction companies across the USA. He is experienced as a Contractor, Project Management Professional, Construction Accountant, Intuit ProAdvisor, QuickBooks For Contractors Expert and Xero Accounting Specialist. This combination of experience and skill sets provides a unique perspective which allows him to see the world through the eyes of a contractor, Project Manager, Accountant and construction accountant. This quadruple understanding is what sets him apart from other Intuit ProAdvisors and Xero accountants to the benefit of all of the construction contractors he serves across the USA. Visit http://www.fasteasyaccounting.com/randal-dehart/ to learn more.
Our Co-Founder Randal DeHart - Is a Certified PMP (Project Management Professional) with several years of construction project management experience. His expertise is construction accounting systems engineering and process development. His exhaustive study of several leading experts including the work of Dr. W. Edward Deming, Michael Gerber, Walter A. Shewhart, James Lewis and dozens of others was the foundation upon which our Construction Bookkeeping System is based and continues to evolve and improve. Check out our Contractor Success Map Podcast on iTunes and Follow Randal on Google+
