Marketing Costs - Are what is cost your company to acquire and maintain the job. Depending on how you allocate marketing dollars as a percentage of sales or fixed budget will have an impact on your marketing cost per job. Your cost-per-call, closing ratio and other related information is all part of your operations, accounting and bookkeping reports.
Mobilization Costs - Are the costs you incurred to get a crew to the jobsite in terms of travel time and vehicle operating costs and then the labor costs to unload tools, equipment and material and put everything in places for easy access and not in the way of the work to be done. These costs are generally high and fixed.
Demobilization Costs - Are the reverse and generally lower because it takes less time to load the truck or van since you know where everything goes and you know the quickest route back to the shop or office. These costs are also generally high and fixed.
Add Those Costs Together - And you will understand the value of staying on each job and solving all of your customer or client construction and maintenance issues is so much more profitable than windshield time.
Some Contractors - Prefer not to offer add on sales, change orders, additional work orders whatever you call them because they feel it is a disservice to their clients and if it makes you uncomfortable don't do it.
Other Contractors - See it as an opportunity to properly service their customers and clients because they understand the value of service.
Grease Monkey Franchise - At 1300 N 175th St, Shoreline, WA 98133, (206) 542-4957 are masters of the fine art of the add on sale because they have serviced our business and personal vehicles since shortly after they opened their doors and we love them!
Gentle Add On Sales - Is the key at Grease Monkey. They will suggest replacing air filters, wiper blades and other minor parts only if they are needed. A simple yes or no and they are back servicing your vehicle.
Most People - Have a little bit of fear of contractors because some of them have become a little bit gruff and almost Un-Bear-Able trying to earn a decent paycheck and profit.
Your Customers And Clients - Are depending on you to give them good advice and help them protect their real estate investments.
I Cannot Begin - To tell you the number of times people have come up to me at social and networking events to relate stories about how they did everything but get on hands and knees and beg their contractor to do a little extra work while they were already there. When I asked if they expected it for free all of said no, they expected and were willing to pay extra.
You Can Choose - To provide add on sales and services for your customers and reap bountiful profits or wait until your customer calls one of my contractor clients who are learning how to grow a profitable and successful business and they will take your customers off your hands and turn them into high profit clients.
Better Yet You - Become our clientand we can teach you how to earn more money than you are now and open your eyes to things you never dreamed were possible!
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